While commemorating the Customer Service Week at the society’s headquarters in Kilifi, Imarika Sacco, in reinforcing its commitment and devotion to offer best solutions that address members’ needs, through its leadership led by the society’s Chairperson Mr. John Ziro, joined the members in recognizing, celebrating and appreciating its over 160,000 customers for their loyalty and continuous patronage of the Sacco’s products and services.
In a week set aside particularly to get institutions reflecting on their customers and remind themselves of the significant roles they play in their development and success, Imarika Sacco, took this unique opportunity to directly connect, and share with the customers, receiving members’ feedback that’s crucial in assisting the society improve its products and services, offer the best customer experience, and improve members’ lives and livelihoods.
While speaking to Sacco World, Mr. Ziro stated that apart from celebrating each other’s achievements, Customer Service Week was the perfect time for the Sacco to also give back to the members.
“We take this time to also offer financial education to members, reminding them of the importance of saving, and how best to invest so as to improve their lives and those of their families,” said Mr. Ziro.
Additionally, he emphasized that Imarika Sacco’s core business was to positively transform members’ lives, explaining why all its products and services were geared towards uplifting and changing their customers for the better.
“Our main focus is making sure our valued customers are happy. We are every day working on becoming a one stop shop that meets all our members’ needs. A happy customer is good for business and is always working with the Sacco looking for ways to grow and invest,” he explained.
On his part, the Society’s Chief Executive Officer (CEO) Mr. George Yongo expressed his joy in being one of the leading saccos in the region in providing members with the opportunity to be able to save, access affordable credit and grow themselves and their businesses.
He was glad that the Sacco had over the years remained true and consistent in its quest to empower members socioeconomically so as to be free, engage and improve themselves financially by creating the right environment and providing the best products and services.
“Imarika Sacco’s existence is primarily service driven. This is why we spend time and energy trying to understand our customers and their needs and build solutions that work for each one of them,” he elaborated.
In a celebration that saw Sacco members win various prizes upon contributing a thousand shillings or more in their long-term deposits, Yongo added that the Sacco model was the only financial model in the market that empowered members, giving customers significant returns upon saving and investing in the Sacco.
Also, the CEO mentioned it was only in saccos that customers could negotiate and influence the pricing of the products and services offered.
He said, “The beauty of Saccos is that members are also Sacco owners and shareholders of the Sacco. You get to participate in decision making of the Sacco once you are a member.”
To streamline its processes and enhance members’ experience, Imarika Sacco has transferred most of its services to the phone, digitizing the society, making interaction with the Sacco extremely seamless and enjoyable.
Conscious of the fact that today’s customer, especially the young people are ever on their digital devices, the Sacco has made transaction easy and quicker online.
Today, without making your way to the Sacco, you can see all the saving products using your phone, access credit, make withdrawals, request for statements and check your account balance online at the comfort of your home.
Both the Chairperson and the CEO encouraged members of the public to take the bold step and join Imarika Sacco, taking control of their lives, and utilize the avenues that the society offers to start building wealth and plan for their future.
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